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Michael Jordan’s Trademark Appeal Again Chinese Sportswear

  • Mar 26th, 2020

On March 26, 2020, the Chinese Supreme People’s Court (the “SPC”), the highest court in China, has overturned earlier rulings by Beijing courts to favor U.S. basketball legend Michael Jordan's trademark appeal against a Chinese sportswear firm that allegedly infringed upon his naming rights.
This case clearly protects the marks of famous names in China.